If you work in lettings, Build-to-Rent, or property investment, you’ll know that the regulatory landscape of the private rented sector is evolving.

One of the most immediate operational implications of the Renters’ Rights Act is the increasing need for clear, transparent evidence when reviewing or setting rents. Under the Section 13 procedure, rent increases must reflect the open market level, and tenants can challenge increases if they believe they exceed prevailing market conditions. In practice, this means landlords, agents and operators will increasingly need to demonstrate that rents are aligned with local market evidence.

To support this shift towards greater transparency and evidence-based decision-making, we’re introducing the Rental Market Evidence report, now available in our solutions Market Analyser and Dataloft.

Keep on reading to understand how you can generate a concise summary of local rental market data that helps support rent reviews, new tenancies and internal approvals.

Clear rental market evidence in just a few clicks

Our new Rental Market Evidence report compiles key rental market indicators into a concise summary designed to support rent setting and rent reviews.

In just a few clicks, users can create clear, comprehensive reports that include: 

• Asking and achieved rents for comparable properties by property type, bedroom count and local area

• Annual change in rent paid, highlighting actual market trends

• The distribution of local achieved rents for specific property types, and an indication of where the subject property lies

• Choice of comparable properties to include in the report

• Build-to-Rent specific asking rents for comparables 

The report is built around a defined local market anchored to a specific postcode, ensuring the evidence reflects comparable properties in the surrounding area. Key metrics can be filtered by property type, bedroom count, and user-defined geography, and the size of the defined catchment area can be adjusted. Users can also easily adjust time periods and even backdate their analysis to a previous period if historical evidence is required. Last but not least, sample sizes are displayed, providing users with context and confidence in the robustness of the underlying data.

Together, these datasets provide an objective view of local market conditions, helping professionals assess how a proposed rent compares with properties in the area.  

Clear insights you can export and share instantly

Rental Market Evidence reports are designed to fit naturally into existing professional workflows. In just a few clicks, you can download the report as a concise document ready to share internally or externally. This flexibility allows the evidence to be used across a variety of contexts, from tenant communications to internal decision-making and portfolio reviews.